---
product_id: 1217786
title: "Electric Purple, 0.75 Ounce Bottle, Soft Gel Paste Food Color"
brand: "americolor"
price: "₨238"
currency: SCR
in_stock: true
reviews_count: 8
url: https://www.desertcart.sc/products/1217786-electric-purple-0-75-ounce-bottle-soft-gel-paste-food
store_origin: SC
region: Seychelles
---

# Allergen-Free Formula Vibrant Color Range Precision Squeeze Bottle Electric Purple, 0.75 Ounce Bottle, Soft Gel Paste Food Color

**Brand:** americolor
**Price:** ₨238
**Availability:** ✅ In Stock

## Summary

> 🎉 Elevate Your Baking Game with Electric Purple Magic!

## Quick Answers

- **What is this?** Electric Purple, 0.75 Ounce Bottle, Soft Gel Paste Food Color by americolor
- **How much does it cost?** ₨238 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.sc](https://www.desertcart.sc/products/1217786-electric-purple-0-75-ounce-bottle-soft-gel-paste-food)

## Best For

- americolor enthusiasts

## Why This Product

- Trusted americolor brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Easy-to-Use Design:** Squeeze bottle with flip-top for precise color control.
- • **Quality You Can Trust:** Formulated for deep, vivid colors without any aftertaste.
- • **Versatile Application:** Perfect for icing, dough, and more—limitless possibilities!
- • **Unleash Your Creativity:** Transform your baking with Electric Purple vibrancy!
- • **Top Choice for Professionals:** Join the ranks of elite decorators worldwide.

## Overview

AmeriColor Electric Purple Soft Gel Paste is a 0.75-ounce bottle of high-quality food color designed for professional bakers and home enthusiasts alike. This vibrant gel paste is perfect for coloring a variety of baked goods, including royal icing, buttercream, and cake batter, while being allergen-free and Kosher certified. With its precision squeeze bottle, you can achieve consistent results every time.

## Description

AmeriColorElectric Purple, 0.75 Ounce Bottle, Soft Gel Paste Food Color

## Features

- Single .75 ounce bottle of Electric Purple Soft Gel Paste food color. Each bottle is formulated with the highest quality ingredients to achieve the most vibrant results with the least amount of product.
- AmeriColor Soft Gel Paste is the first choice of top decorators worldwide. With more than 50 colors to choose from, AmeriColor has the perfect color for your project, with deep, vivid colors that have no aftertaste!
- AmeriColor Soft Gel Paste will color royal icing, buttercream, rolled fondant, macarons, cookie dough, bread dough, cake batter, whipped toppings & icings, gum paste, marzipan, and pastillage.
- Soft Gel Paste is peanut, tree nut, soy, and gluten free. It is also Kosher certified.
- AmeriColor squeeze bottles with flip-top caps allow you to precisely measure your color drop by drop, giving you the same results every time.

## Images

![Electric Purple, 0.75 Ounce Bottle, Soft Gel Paste Food Color - Image 1](https://m.media-amazon.com/images/I/51dJkhKtPxL.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ Food gel coloring
*by A***T on February 26, 2020*

Got for my baking coloring. Only need a few small squirts cause less it goes a long way! Very bright color. I like it! Will be ordering more. Thank you!

### ⭐⭐⭐⭐⭐ Barney color
*by S***H on March 16, 2016*

I was making a Barney cake and needed a color that would be close to him. This color worked great and was exactly what I was looking for!

### ⭐⭐⭐⭐⭐ Good Substitute For lavender
*by S***E on December 26, 2013*

I cannot get lavender colored food coloring anymore & I really wanted another purple other than violet. This electric purple was a good substitute and provided enough contrast when I needed purple but in different shades.

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**Shop now:** [https://www.desertcart.sc/products/1217786-electric-purple-0-75-ounce-bottle-soft-gel-paste-food](https://www.desertcart.sc/products/1217786-electric-purple-0-75-ounce-bottle-soft-gel-paste-food)

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*Product available on Desertcart Seychelles*
*Store origin: SC*
*Last updated: 2026-01-28*