---
product_id: 16711355
title: "RICH Pure Luxury Curl Defining Cream for Curly & Wavy Hair - Controls Frizz and Add Natural Bounces - Enrich with Argan Oil, Coconut Oil & Hydrolyzed Wheat Protein - 4.05 Oz."
brand: "rich"
price: "₨710"
currency: SCR
in_stock: true
reviews_count: 9
url: https://www.desertcart.sc/products/16711355-rich-pure-luxury-curl-defining-cream-for-curly-and-wavy
store_origin: SC
region: Seychelles
---

# Frizz control + natural shine boost Enriched with Argan, Coconut & Wheat Protein 120ml ultra-hydrating cream RICH Pure Luxury Curl Defining Cream for Curly & Wavy Hair - Controls Frizz and Add Natural Bounces - Enrich with Argan Oil, Coconut Oil & Hydrolyzed Wheat Protein - 4.05 Oz.

**Brand:** rich
**Price:** ₨710
**Availability:** ✅ In Stock

## Summary

> ✨ Elevate your curls, own your bounce! ✨

## Quick Answers

- **What is this?** RICH Pure Luxury Curl Defining Cream for Curly & Wavy Hair - Controls Frizz and Add Natural Bounces - Enrich with Argan Oil, Coconut Oil & Hydrolyzed Wheat Protein - 4.05 Oz. by rich
- **How much does it cost?** ₨710 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.sc](https://www.desertcart.sc/products/16711355-rich-pure-luxury-curl-defining-cream-for-curly-and-wavy)

## Best For

- rich enthusiasts

## Why This Product

- Trusted rich brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Multi-Style Magic:** Define curls or prep for sleek straight styles—versatility that fits your mood and look.
- • **Eco-Chic Packaging:** Sleek 4.05 oz glass bottle designed for style-conscious pros who care about quality.
- • **Frizz-Free Confidence:** Control humidity and flyaways effortlessly, keeping your curls flawless from AM to PM.
- • **Nourishing Power Trio:** Argan oil, coconut oil, and hydrolyzed wheat protein deeply hydrate and strengthen your hair.
- • **Soft, Touchable Curls All Day:** Say goodbye to crunchy curls—embrace natural bounce and softness with every pump.

## Overview

RICH Pure Luxury Curl Defining Cream is a 120ml moisturizing styling cream crafted for curly and wavy hair. Infused with argan oil, coconut oil, and hydrolyzed wheat protein, it controls frizz, adds natural bounce, and delivers elegant shine without crunchiness. Perfect for multi-styling—from defined curls to sleek straight looks—this cream keeps hair soft, hydrated, and radiant all day.

## Description

desertcart.com : RICH Pure Luxury Curl Defining Cream for Curly & Wavy Hair - Controls Frizz and Add Natural Bounces - Enrich with Argan Oil, Coconut Oil & Hydrolyzed Wheat Protein - 4.05 Oz. : Beauty & Personal Care

Review: Awesome for soft (not crunchy!) curls! - Let me first say that when it comes to styling products that are supposed to encourage or enhance curls, I really love Be Curly Aveda Style Prep. Having naturally curly (thick and frizzy) hair, like many of you I have tried EVERY new product that comes out -- and I thought I had found my HG product. However, my stylist used this on my hair during my last visit and with a light mist of the same brand volumizing hair spray, I was left with soft, touchable, bouncy curls with no crunch or wet look! I can easily wet it the next day and restyle without having to wash my hair again! I still use a stronger hair spray on my bangs bc there I really need the extra hold. And I still love Aveda; but this stuff is wonderful, smells nice, and doesn't cost as much. The only negative is the glass bottle (plastic is better for travel and for those of us that have tile flooring). It came well-packaged, too. I'll definitely be purchasing this again!
Review: Perfect curls - Do your curls frizz? Mine don't anymore with just a few pumps of this on wet hair. I brush it through after washing hair and then add a tiny bit of gel or whatever, let air dry and boom - shiny curly hair. Just rewet and the curls bounce back. I do not even need the hair gel anymore to keep the curls, but that will depend on how healthy your hair is and your environment, genetics, etc.

## Features

- MULTI-STYLING MOISTURIZING CREAM FOR CURLS AND WAVES: Our curl defining cream is a versatile and moisturizing solution designed for curls and waves, providing multiple styling options.
- ADDS BEAUTIFUL DEFINITION, SHAPE, AND NATURAL BOUNCE: Experience the magic of defined, shaped, and naturally bouncy curls with our curl defining cream.
- ADDS ELEGANT SHINE: Enjoy the added elegance of shine that our curl defining cream provides, leaving your curls looking radiant and vibrant.
- HOW TO USE: Apply to damp or dry hair and style your curls! Or if you want straight hair, simply apply to curls before blow-drying it straight with a brush!

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B00E7NWDGU |
| ASIN  | B00E7NWDGU |
| Best Sellers Rank | #394,918 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #1,652 in Hair Styling Creams & Lotions |
| Brand Name | RICH |
| Customer Reviews | 4.4 4.4 out of 5 stars (124) |
| Global Trade Identification Number | 04742616000987 |
| Hair Type | Curly |
| Is Discontinued By Manufacturer  | No |
| Item Form | Cream |
| Item Volume | 120 Milliliters |
| Item Weight | 0.57 Pounds |
| Item model number  | 150274 |
| Liquid Volume | 4.05 Fluid Ounces |
| Manufacturer | RICH Hair Care |
| Manufacturer  | RICH Hair Care |
| Number of Items | 1 |
| Product Benefits | Anti-Frizz, Hydrating & Smoothing |
| Product Dimensions  | 1.18 x 2.17 x 5.91 inches; 9.12 ounces |
| Scent Name | Unscented |
| UPC | 793379288833 |
| UPC  | 793379288833 |
| Unit Count | 4.05 Fluid Ounces |

## Product Details

- **Hair Type:** Curly
- **Item Form:** Cream
- **Liquid Volume:** 4.05 Fluid Ounces
- **Product Benefits:** Anti-Frizz, Hydrating & Smoothing
- **Scent:** Unscented

## Images

![RICH Pure Luxury Curl Defining Cream for Curly & Wavy Hair - Controls Frizz and Add Natural Bounces - Enrich with Argan Oil, Coconut Oil & Hydrolyzed Wheat Protein - 4.05 Oz. - Image 1](https://m.media-amazon.com/images/I/51yyQ4VcPpL.jpg)

## Available Options

This product comes in different **Color** options.

## Customer Reviews

### ⭐⭐⭐⭐⭐ Awesome for soft (not crunchy!) curls!
*by J***B on August 7, 2015*

Let me first say that when it comes to styling products that are supposed to encourage or enhance curls, I really love Be Curly Aveda Style Prep. Having naturally curly (thick and frizzy) hair, like many of you I have tried EVERY new product that comes out -- and I thought I had found my HG product. However, my stylist used this on my hair during my last visit and with a light mist of the same brand volumizing hair spray, I was left with soft, touchable, bouncy curls with no crunch or wet look! I can easily wet it the next day and restyle without having to wash my hair again! I still use a stronger hair spray on my bangs bc there I really need the extra hold. And I still love Aveda; but this stuff is wonderful, smells nice, and doesn't cost as much. The only negative is the glass bottle (plastic is better for travel and for those of us that have tile flooring). It came well-packaged, too. I'll definitely be purchasing this again!

### ⭐⭐⭐⭐⭐ Perfect curls
*by M***Y on August 19, 2019*

Do your curls frizz? Mine don't anymore with just a few pumps of this on wet hair. I brush it through after washing hair and then add a tiny bit of gel or whatever, let air dry and boom - shiny curly hair. Just rewet and the curls bounce back. I do not even need the hair gel anymore to keep the curls, but that will depend on how healthy your hair is and your environment, genetics, etc.

### ⭐⭐⭐⭐⭐ Awesome Product
*by C***R on February 4, 2019*

I love this brand. Great product for colored or damaged hair. It was introduced to the USA market not that long ago. This brand is from Estonia. The quality and prices are great for all of their products. I do recommend them. However, I was disappointed about the fact the bottle came broken. I should have sent it back instead of tossing it. I will buy it again from another seller.

## Frequently Bought Together

- RICH Pure Luxury Curl Defining Cream for Curly & Wavy Hair - Controls Frizz and Add Natural Bounces - Enrich with Argan Oil, Coconut Oil & Hydrolyzed Wheat Protein - 4.05 Oz.
- RICH Pure Luxury Rejuvenating Hair Argan Oil Elixir for All Hair Types - Repair for Dry and Damaged Hair - Enriched with Argan Oil, Sweet Almond Oil, Omega 6 & 9 - Heat Protective - 2.3 Oz
- RICH Pure Luxury Intense Moisture Shampoo with Marula Oil & Cherry Blossom Extract for All Hair Types - Smoothing & Hydrating - Prevents Breakage, Heat Damage & Frizz - 8.45 Fl Oz.

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*Product available on Desertcart Seychelles*
*Store origin: SC*
*Last updated: 2026-04-23*