---
product_id: 269137936
title: "L'OREAL TECHNIQUE Exc Hicolor Soft Auburn - Pack Quantity: 1"
brand: "l'oreal technique"
price: "₨763"
currency: SCR
in_stock: true
reviews_count: 13
category: "L'oreal Technique"
url: https://www.desertcart.sc/products/269137936-loreal-technique-exc-hicolor-soft-auburn-pack-quantity-1
store_origin: SC
region: Seychelles
---

# Lifts dark hair 3-4 levels No pre-lightening, intense auburn 30-minute fast processing L'OREAL TECHNIQUE Exc Hicolor Soft Auburn - Pack Quantity: 1

**Brand:** l'oreal technique
**Price:** ₨763
**Availability:** ✅ In Stock

## Summary

> 🔥 Turn heads with bold auburn brilliance—no pre-lightening, no waiting! 🔥

## Quick Answers

- **What is this?** L'OREAL TECHNIQUE Exc Hicolor Soft Auburn - Pack Quantity: 1 by l'oreal technique
- **How much does it cost?** ₨763 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.sc](https://www.desertcart.sc/products/269137936-loreal-technique-exc-hicolor-soft-auburn-pack-quantity-1)

## Best For

- l'oreal technique enthusiasts

## Why This Product

- Trusted l'oreal technique brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **One-Step Wonder:** No pre-lightening needed—skip the extra hassle and get bold color instantly 🔥
- • **Dark Hair Specialist:** Specifically engineered to lift black to medium brown hair 3-4 levels without brassiness 🎨
- • **Long-Lasting Radiance:** True-to-shade, fade-resistant formula keeps your color intense and fresh for weeks
- • **Fast-Track Transformation:** Achieve vibrant auburn in just 30 minutes—because your time is precious ⏱️
- • **Salon-Quality Conditioning:** Rich creme formula penetrates deeply to nourish and protect hair during coloring

## Overview

L'Oreal Excellence HiColor Soft Auburn is a permanent hair color designed for dark hair tones, lifting 3-4 levels in a single 30-minute step without pre-lightening. Its advanced formula neutralizes unwanted brassiness while delivering intense, long-lasting color with conditioning benefits.

## Description

L'Oreal Excellence HiColor Permanent Hair Color is the first permanent hair color specifically created for dark hair (black to medium brown). Specifically developed to lift dark hair in one single step, without brassiness. This breakthrough technology lifts hair 3-4 levels. A strong lifting and toning action neutralizes unwanted orange tones, then deposits the shade of your choice. L'Oreal Excellence HiColor Permanent Hair Color's rich, smooth creme formula conditions and penetrates hair for intense, long-lasting color. True-to-shade color resists fading and has a quick processing time of only thirty minutes. No pre-lightening required. The end result is intense, long-lasting color.

Review: Amazing color but bleeds with every wash - Use with developer 30 and leave for 40min on bottom hair (residue colored hair) and only 10-15min on roots (new virginhair) Caught the color really well even on my dark hair. But color bleeds for many weeks. Use dark towel .Now over 2 months and there is still a strong red color. But as with any strong color hair is frizzy for few days need to mask and moisturise frequently
Review: crazy good - this really does the job when it comes to hot red hair. deffo recommend.

## Features

- For dark hair
- 30 minute processing time
- No pre-lightening required

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B003YD3ZXE |
| ASIN  | B003YD3ZXE |
| Best Sellers Rank | #3,324 in Beauty ( See Top 100 in Beauty ) #40 in Permanent Hair Color |
| Customer reviews | 4.5 4.5 out of 5 stars (24,177) |
| Date First Available  | 13 September 2012 |
| Is Discontinued By Manufacturer  | Yes |
| Item model number | 41051111 |
| Item model number  | 41051111 |
| Manufacturer | L'Oreal |
| Manufacturer  | L'Oreal |
| Product Dimensions | 16.9 x 4.7 x 16.9 cm; 68.04 g |
| Product Dimensions  | 16.9 x 4.7 x 16.9 cm; 68.04 g |

## Product Details

- **Brand:** L'OREAL TECHNIQUE
- **Colour:** Soft Auburn
- **Item form:** Cream
- **Package information:** Bottle
- **Product benefits:** Long-lasting Color & Conditioning

## Images

![L'OREAL TECHNIQUE Exc Hicolor Soft Auburn - Pack Quantity: 1 - Image 1](https://m.media-amazon.com/images/I/81WqajMEH2L.jpg)

## Available Options

This product comes in different **Color, Size** options.

## Questions & Answers

**Q: Is developer included?**
A: No, developer must be purchased separately. This item should be used with L'Oreal Technique Oreor Creme Developer at a ratio of 1 part color to 1 part developer. Read pack instructions & safety warnings carefully prior to use.

**Q: Is HiColor right for me?**
A: HiColor is suitable for dark hair (black to medium brown).

**Q: If needed, how can I remove this hair color?**
A: To remove color, apply ColorZap hair color remover to dry hair, starting at roots. Leave on for 20 minutes. Rinse, shampoo, and condition.

**Q: Is a mixing bowl and brush included?**
A: No, this item does not include a mixing bowl and brush.

## Customer Reviews

### ⭐⭐⭐⭐⭐ Amazing color but bleeds with every wash
*by K***. on 2 October 2020*

Use with developer 30 and leave for 40min on bottom hair (residue colored hair) and only 10-15min on roots (new virginhair) Caught the color really well even on my dark hair. But color bleeds for many weeks. Use dark towel .Now over 2 months and there is still a strong red color. But as with any strong color hair is frizzy for few days need to mask and moisturise frequently

### ⭐⭐⭐⭐⭐ crazy good
*by B***S on 10 July 2023*

this really does the job when it comes to hot red hair. deffo recommend.

### ⭐⭐⭐⭐⭐ Nice
*by N***R on 23 September 2024*

Amazing

## Frequently Bought Together

- L'Oréal Technique HiColor Browns & Blondes Permanent Hair Color - Lifts Dark Hair in One Step Leaving No Brassiness, Rich and Smooth Creme Formula, Intense & Long-Lasting
- Yexixsr 5Pcs Professional Salon Hair Coloring Dyeing Kit, Hair Bleach Dit Hair Coloring Products with Hair Dye Brush, Hair Color Bowl, Hair Clips
- L'OREAL TECHNIQUE Oreor 20 Volume Developer - Hair Color Developer, Creamy Formula For Uniform Results, Combine With Color of Your Choice, 16 Fl Oz

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**Shop now:** [https://www.desertcart.sc/products/269137936-loreal-technique-exc-hicolor-soft-auburn-pack-quantity-1](https://www.desertcart.sc/products/269137936-loreal-technique-exc-hicolor-soft-auburn-pack-quantity-1)

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*Product available on Desertcart Seychelles*
*Store origin: SC*
*Last updated: 2026-02-22*