--- product_id: 272552283 title: "Inside the Mind of Sales: How to Understand the Mind & Sell Anything" price: "₨620" currency: SCR in_stock: true reviews_count: 13 url: https://www.desertcart.sc/products/272552283-inside-the-mind-of-sales-how-to-understand-the-mind store_origin: SC region: Seychelles --- # Inside the Mind of Sales: How to Understand the Mind & Sell Anything **Price:** ₨620 **Availability:** ✅ In Stock ## Quick Answers - **What is this?** Inside the Mind of Sales: How to Understand the Mind & Sell Anything - **How much does it cost?** ₨620 with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.sc](https://www.desertcart.sc/products/272552283-inside-the-mind-of-sales-how-to-understand-the-mind) ## Best For - Customers looking for quality international products ## Why This Product - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Description REAL BOOKS. REAL EXPERIENCE. REAL AUTHOR. NOT AI GENERATED. Discover the psychology of selling, understand buying decisions, and learn to sell more effectively without pressure, manipulation, or outdated techniques. Includes the bonus Rapid Learning Accelerator Audio Programme to help programme your mind for success. Designed to reinforce the book's techniques and help you develop more effective sales habits. Are you losing sales you should be winning? Why do customers hesitate, raise objections, or choose your competitors? Have you ever delivered a great presentation, answered every question, and still walked away without the sale? What if you understood what really happens inside your customer's mind? Successful selling isn't just about what you say. It's about understanding how people think, feel, and decide. Inside the Mind of Sales reveals the psychology behind buying behaviour and practical communication, persuasion, and sales techniques to build trust, influence decisions, and win more business. This is not recycled generic sales advice. From award winning, international bestselling author Derek Borthwick, whose books have reached over 100,000 readers and listeners worldwide. Drawing on over 30 years of international business experience, Derek shares insights into selling, negotiation, communication, and the psychology of influence. His work with international organisations and senior executives brings a practical perspective to selling in competitive markets. Why traditional sales techniques often fail Customers don't decide on facts and logic alone. Emotions, perceptions, trust, and unconscious influences all shape buying decisions. Understanding these factors can change how you approach sales conversations, build relationships, handle objections, and present solutions. What you'll learn: • Understand buying psychology and customer behaviour • Build rapport, credibility, and trust with customers • Persuade effectively without being pushy • Identify customer needs, motivations, and buying signals • Ask better questions and discover what customers want • Handle objections with confidence and professionalism • Present products and services with genuine value • Influence decisions through communication and body language • Negotiate effectively and overcome resistance • Close more sales while building lasting relationships Two books in one Part One: The Buying Mind. Discover the psychology behind buying decisions, including emotions, perception, motivation, trust, and customer behaviour. Part Two: The Sales Process. Apply these principles from building rapport and identifying needs to handling objections, influencing decisions, and closing the sale. Learn from real experience, not just theory. With over 30 years of international business experience, Derek understands the realities of selling, negotiating, and influencing people in competitive environments. Whether you're a sales professional, account manager, entrepreneur, business owner, or simply want to become more persuasive, you'll find practical strategies you can apply immediately. Understand the customer. Influence the decision. Win more business. If you're ready to improve your sales skills, understand buying psychology, and become more confident in sales conversations, this book will show you how. Scroll up and click "Buy Now" to start selling more effectively today. Review: Great read - Very insightful and helpful, confirming and furthering knowledge of methods I hear within my own experiences. Will probably read multiple times Review: A Great Read! Not JUST For People In Sales, but Perfect For ANY Business! - This book has already been a huge help! I also have read How To Talk to Anybody, Public Speaking - How to Speak Effectively Without Fear, and How To Read Anybody by this author as well and I really like how all of these books reference each other and integrate together to provide a very well rounded education in communication and human relations. Derek not only provides techniques for understanding communication and body language, but he also discusses the science behind the how and why people communicate the way they do. The information contained in this book is helpful not only in a business environment, but also in personal/home environments as well and can help with all aspects of life . The accompanying bonus audio is also extremely helpful as well. I listen to it just before bedtime and it helps to get me relaxed. I’d highly recommend this book! ## Technical Specifications | Specification | Value | |---------------|-------| | Best Sellers Rank | #177,745 in Books ( See Top 100 in Books ) #35 in Public Relations (Books) #80 in Market Research Business (Books) #142 in Marketing & Consumer Behavior | | Customer Reviews | 4.6 out of 5 stars 291 Reviews | ## Images ![Inside the Mind of Sales: How to Understand the Mind & Sell Anything - Image 1](https://m.media-amazon.com/images/I/615bP+Y+zvL.jpg) ## Customer Reviews ### ⭐⭐⭐⭐⭐ Great read *by C***N on July 3, 2025* Very insightful and helpful, confirming and furthering knowledge of methods I hear within my own experiences. Will probably read multiple times ### ⭐⭐⭐⭐⭐ A Great Read! Not JUST For People In Sales, but Perfect For ANY Business! *by C***H on September 5, 2024* This book has already been a huge help! I also have read How To Talk to Anybody, Public Speaking - How to Speak Effectively Without Fear, and How To Read Anybody by this author as well and I really like how all of these books reference each other and integrate together to provide a very well rounded education in communication and human relations. Derek not only provides techniques for understanding communication and body language, but he also discusses the science behind the how and why people communicate the way they do. The information contained in this book is helpful not only in a business environment, but also in personal/home environments as well and can help with all aspects of life . The accompanying bonus audio is also extremely helpful as well. I listen to it just before bedtime and it helps to get me relaxed. I’d highly recommend this book! ### ⭐⭐⭐⭐ It’s was good *by T***M on January 18, 2021* I liked most of it.. over all not bad. Not a favorite but could be to others .. --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.sc/products/272552283-inside-the-mind-of-sales-how-to-understand-the-mind](https://www.desertcart.sc/products/272552283-inside-the-mind-of-sales-how-to-understand-the-mind) --- *Product available on Desertcart Seychelles* *Store origin: SC* *Last updated: 2026-11-03*