---
product_id: 6956818
title: "Wilton Gel Food Coloring, Highly Concentrated Gel-Based Icing Color for Frosting, Fondant, Batter & Dough, Vibrant & Blendable Cake Decorating Dye, 1 oz., Violet"
brand: "wilton"
price: "₨97"
currency: SCR
in_stock: true
reviews_count: 13
category: "Wilton"
url: https://www.desertcart.sc/products/6956818-wilton-gel-food-coloring-highly-concentrated-gel-based-icing-color
store_origin: SC
region: Seychelles
---

# Highly concentrated gel color Perfect for frosting & fondant Won't alter texture or consistency Wilton Gel Food Coloring, Highly Concentrated Gel-Based Icing Color for Frosting, Fondant, Batter & Dough, Vibrant & Blendable Cake Decorating Dye, 1 oz., Violet

**Brand:** wilton
**Price:** ₨97
**Availability:** ✅ In Stock

## Summary

> 🎉 Color your creations with confidence—vivid, smooth, and irresistibly blendable!

## Quick Answers

- **What is this?** Wilton Gel Food Coloring, Highly Concentrated Gel-Based Icing Color for Frosting, Fondant, Batter & Dough, Vibrant & Blendable Cake Decorating Dye, 1 oz., Violet by wilton
- **How much does it cost?** ₨97 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.sc](https://www.desertcart.sc/products/6956818-wilton-gel-food-coloring-highly-concentrated-gel-based-icing-color)

## Best For

- wilton enthusiasts

## Why This Product

- Trusted wilton brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Precision Control:** Use a toothpick to dial in pastel softness or bold vibrancy—customize your masterpiece with ease.
- • **Vibrant Violet Power:** Achieve deep, saturated hues with just a tiny dab—intensity that commands attention.
- • **Seamless Blendability:** Mix effortlessly into buttercream, fondant, or batter without streaks or runniness—flawless finish every time.
- • **Trusted Wilton Quality:** Top-rated by thousands, this gel color delivers consistent, professional-grade results that elevate your baking game.
- • **Versatile Celebration Essential:** Ideal for birthdays, Halloween, ombré cakes, and galaxy-themed treats—stand out at every event.

## Overview

Wilton Gel Food Coloring in Violet is a 1 oz. highly concentrated gel dye designed for vibrant, blendable cake decorating. It adds rich color to frosting, fondant, batter, and dough without changing texture, allowing precise control from pastel to deep violet shades. Perfect for professional-quality, eye-catching baked goods and festive occasions.

## Description

This gel-based violet icing color gives you bright, rich color that won't ever change the consistency of your cake batter, buttercream or royal icing. You can also use it to tint white fondant and gum paste. Mix this gel food coloring with other icing colors to create a shade that's all your own.

Review: Deep, vibrant green with smooth blending - I used this green gel icing color for frosting, and the result was exactly what I hoped for. The pigment is strong, so only a tiny amount was needed to achieve a bold and vibrant green. It mixes into buttercream smoothly without changing the texture, and there was no streaking or separation while piping. The color stays rich even after the frosting sets, which makes the finished cake look polished and professional. Compared to liquid food coloring, this gel has much better control and intensity, making it easy to build up the exact shade you want. Reliable, vivid, and easy to work with. Great for holiday baking or any cake that needs a clean, strong green color.
Review: Great color - Mixes well easy to use great value for the money like the size of bottle

## Features

- Includes a 1oz. food coloring bottle
- Add rich, concentrated color to buttercream, fondant, royal icing, cake batter, cookie dough, and more without altering texture.
- A little goes a long way! Use a toothpick to add small amounts for soft pastels or mix more for deep, saturated violet hues.
- Add a rich purple touch to cupcakes, ombre cakes, and galaxy-themed treats. Great for birthday parties, Halloween, and whimsical celebrations.
- This gel-based food dye mixes easily into icing, dough, and batter without making them runny. Use alone or combine with other Wilton gel colors for custom shades.
- Made in a facility that also processes: Fish, Milk, Peanuts, Sesame, Shellfish, Soy, Tree Nuts and Wheat. Contains: Sulfites.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN  | B0042QKZNK |
| Best Sellers Rank | #29,806 in Grocery & Gourmet Food ( See Top 100 in Grocery & Gourmet Food ) #153 in Food Coloring |
| Customer Reviews | 4.6 4.6 out of 5 stars (5,827) |
| Is Discontinued By Manufacturer  | No |
| Item model number  | 610-604 |
| Manufacturer  | Wilton |
| Product Dimensions  | 1.02 x 10.76 x 17.8 inches; 0.16 ounces |
| UPC  | 070896066046 |
| Units  | 1 Fluid Ounces |

## Product Details

- **Brand:** Wilton
- **Color:** Violet
- **Item Form:** Gel
- **Item Weight:** 4.54 g
- **Liquid Volume:** 28 Milliliters

## Images

![Wilton Gel Food Coloring, Highly Concentrated Gel-Based Icing Color for Frosting, Fondant, Batter & Dough, Vibrant & Blendable Cake Decorating Dye, 1 oz., Violet - Image 1](https://m.media-amazon.com/images/I/41b+-jmExyL.jpg)
![Wilton Gel Food Coloring, Highly Concentrated Gel-Based Icing Color for Frosting, Fondant, Batter & Dough, Vibrant & Blendable Cake Decorating Dye, 1 oz., Violet - Image 2](https://m.media-amazon.com/images/I/41qzfwFEDbL.jpg)
![Wilton Gel Food Coloring, Highly Concentrated Gel-Based Icing Color for Frosting, Fondant, Batter & Dough, Vibrant & Blendable Cake Decorating Dye, 1 oz., Violet - Image 3](https://m.media-amazon.com/images/I/41rkBd2Td5L.jpg)
![Wilton Gel Food Coloring, Highly Concentrated Gel-Based Icing Color for Frosting, Fondant, Batter & Dough, Vibrant & Blendable Cake Decorating Dye, 1 oz., Violet - Image 4](https://m.media-amazon.com/images/I/51LvjLXm8jL.jpg)
![Wilton Gel Food Coloring, Highly Concentrated Gel-Based Icing Color for Frosting, Fondant, Batter & Dough, Vibrant & Blendable Cake Decorating Dye, 1 oz., Violet - Image 5](https://m.media-amazon.com/images/I/51MnLUI3bVL.jpg)

## Questions & Answers

**Q: Why has the price tripled since two days ago? Was 2.39$ crooks**
A: Not sure but prices fluctuate and go on sale regularly. Also you have to keep in mind it may cost the seller more to mail or it may cost more for the seller to stock. This pandemic is the caused.

**Q: Can this be used in Castile soap?**
A: We have not tested this product in that way

**Q: Has anyone tried or know if this works for candied items?**
A: This would work for candied items!

**Q: Can these be used in an airbrush?**
A: If you use alcohol, like bourbon or real vanilla, not artificial, you should be able to use it in an airbrush just fine.

## Customer Reviews

### ⭐⭐⭐⭐⭐ Deep, vibrant green with smooth blending
*by D***G on November 11, 2025*

I used this green gel icing color for frosting, and the result was exactly what I hoped for. The pigment is strong, so only a tiny amount was needed to achieve a bold and vibrant green. It mixes into buttercream smoothly without changing the texture, and there was no streaking or separation while piping. The color stays rich even after the frosting sets, which makes the finished cake look polished and professional. Compared to liquid food coloring, this gel has much better control and intensity, making it easy to build up the exact shade you want. Reliable, vivid, and easy to work with. Great for holiday baking or any cake that needs a clean, strong green color.

### ⭐⭐⭐⭐⭐ Great color
*by L***L on October 24, 2025*

Mixes well easy to use great value for the money like the size of bottle

### ⭐⭐⭐⭐⭐ A little dab will do ya
*by M***C on December 2, 2025*

Powerful color / just what a wanted.

## Frequently Bought Together

- Wilton Gel Food Coloring, Highly Concentrated Gel-Based Icing Color for Frosting, Fondant, Batter & Dough, Vibrant & Blendable Cake Decorating Dye, 1 oz., Violet
- Wilton Icing Colors, 1-Ounce, Delphinium Blue
- Wilton Christmas X-Mas Icing Color

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*Product available on Desertcart Seychelles*
*Store origin: SC*
*Last updated: 2026-01-29*