---
product_id: 6984988
title: "Growth Hacker Marketing: A Primer on the Future of PR, Marketing, and Advertising"
price: "₨298"
currency: SCR
in_stock: true
reviews_count: 13
url: https://www.desertcart.sc/products/6984988-growth-hacker-marketing-a-primer-on-the-future-of-pr
store_origin: SC
region: Seychelles
---

# Growth Hacker Marketing: A Primer on the Future of PR, Marketing, and Advertising

**Price:** ₨298
**Availability:** ✅ In Stock

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- **What is this?** Growth Hacker Marketing: A Primer on the Future of PR, Marketing, and Advertising
- **How much does it cost?** ₨298 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.sc](https://www.desertcart.sc/products/6984988-growth-hacker-marketing-a-primer-on-the-future-of-pr)

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## Description

A primer on the future of PR, marketing and advertising — now revised and updated with new case studies "Forget everything you thought you knew about marketing and read this book. And then make everyone you work with read it, too." —Jason Harris, CEO of Mekanism Megabrands like Dropbox, Instagram, Snapchat, and Airbnb were barely a blip on the radar years ago, but now they're worth billions—with hardly a dime spent on traditional marketing. No press releases, no TV commercials, no billboards. Instead, they relied on growth hacking to reach users and build their businesses. Growth hackers have thrown out the old playbook and replaced it with tools that are testable, trackable, and scalable. They believe that products and businesses should be modified repeatedly until they’re primed to generate explosive reactions. Bestselling author Ryan Holiday, the acclaimed marketing guru for many successful brands, authors, and musicians, explains the new rules in a book that has become a marketing classic in Silicon Valley and around the world. This new edition is updated with cutting-edge case studies of startups, brands, and small businesses. Growth Hacker Marketing is the go-to playbook for any company or entrepreneur looking to build and grow.

Review: Digg it - As a blogger and early Digg superuser I've had a ringside seat to many growth hacking campaigns and I've even done a bit of growth hacking myself but... the problem with growth hacking is there are countless hacks and a myriad of strategies but little has ever been done to connect the dots. Some books have enumerated some of these strategies and others have focused on individual pieces of the growth puzzle but each makes growth hacking appear chaotic and disorganized. The truth is that growth hackers do thrive in chaos but, on a personal level, growth hackers (at least the ones I've met) are all masters of organization, systems and discipline. Ryan explores this dichotomy but, more importantly, he effectively distills the important lessons in a clear and concise manner. This book should be required reading for every marketing student and MBA but is essential, MUST READ, material for every entrepreneur, bootstrapper and creative genius. - John Konrad, Author of Fire on the Horizon: The Untold Story of the Gulf Oil Disaster
Review: Good introduction to ROI-based marketing... but "Growth Hacker Marketing" is a new term for an old concept... - I've consumed a lot of information on direct response marketing, from the OG stuff by Claude Hopkins and Robert Collier, through The Gary Halbert Letter, on into more contemporary stuff by John Carlton, Dan Kennedy, Frank Kern, and Joe Polish. One of the first books written on the subject, Scientific Advertising by Claude Hopkins, was all about traced returns and ROI measurability and, well, scientific advertising. I believe that was written in the 19-teens. So the idea of not pouring money into vanity campaigns and hoping for the best has been around for at least near a century. With that said, there's still a lot of people doing it wrong, and the idea of only doing things that provide measurable results would crush Christmas for just about every Yellowpages and newspaper ad salesman out there. Ryan Holiday's first book, "Trust Me, I'm Lying", kicked ass. This one's not quite on the same level, but perhaps only because I didn't find anything new to me, personally. The info and case studies were all solid though, as are the foundation and mindset of only spending moulah on stuff that provides a measurable result instead of "going with your gut" or blowing budget on vanity advertising that makes you feel good (like slapping your logo on a billboard without a well crafted call to action and a means of tracking response and ROI). Is it a critical ad to a hardcore marketer's bookshelf? Nah. Is "growth hacking" some revolutionary new way to market your business? Hardly. But I might put "Growth Hacker" on my business card. :) Anyway, I still gave it 4 stars because Holiday writes well, and he's a bright dude, and the stuff would probably rock my world if I were new to the concepts... So, if you're new to marketing, I say check it out. If you're a battle-hardened ad pro, there's likely nothing here you haven't already heard. Either way this is more of a mindset book than a guide to tactical application, so consider that as well. Good luck!

## Technical Specifications

| Specification | Value |
|---------------|-------|
| Best Sellers Rank | #583,375 in Books ( See Top 100 in Books ) #112 in Public Relations (Books) #263 in Web Marketing (Books) #366 in E-Commerce (Books) |
| Customer Reviews | 4.3 out of 5 stars 3,983 Reviews |

## Images

![Growth Hacker Marketing: A Primer on the Future of PR, Marketing, and Advertising - Image 1](https://m.media-amazon.com/images/I/81qQ3b-Wh0L.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ Digg it
*by J***D on September 18, 2013*

As a blogger and early Digg superuser I've had a ringside seat to many growth hacking campaigns and I've even done a bit of growth hacking myself but... the problem with growth hacking is there are countless hacks and a myriad of strategies but little has ever been done to connect the dots. Some books have enumerated some of these strategies and others have focused on individual pieces of the growth puzzle but each makes growth hacking appear chaotic and disorganized. The truth is that growth hackers do thrive in chaos but, on a personal level, growth hackers (at least the ones I've met) are all masters of organization, systems and discipline. Ryan explores this dichotomy but, more importantly, he effectively distills the important lessons in a clear and concise manner. This book should be required reading for every marketing student and MBA but is essential, MUST READ, material for every entrepreneur, bootstrapper and creative genius. - John Konrad, Author of Fire on the Horizon: The Untold Story of the Gulf Oil Disaster

### ⭐⭐⭐⭐ Good introduction to ROI-based marketing... but "Growth Hacker Marketing" is a new term for an old concept...
*by S***R on November 30, 2013*

I've consumed a lot of information on direct response marketing, from the OG stuff by Claude Hopkins and Robert Collier, through The Gary Halbert Letter, on into more contemporary stuff by John Carlton, Dan Kennedy, Frank Kern, and Joe Polish. One of the first books written on the subject, Scientific Advertising by Claude Hopkins, was all about traced returns and ROI measurability and, well, scientific advertising. I believe that was written in the 19-teens. So the idea of not pouring money into vanity campaigns and hoping for the best has been around for at least near a century. With that said, there's still a lot of people doing it wrong, and the idea of only doing things that provide measurable results would crush Christmas for just about every Yellowpages and newspaper ad salesman out there. Ryan Holiday's first book, "Trust Me, I'm Lying", kicked ass. This one's not quite on the same level, but perhaps only because I didn't find anything new to me, personally. The info and case studies were all solid though, as are the foundation and mindset of only spending moulah on stuff that provides a measurable result instead of "going with your gut" or blowing budget on vanity advertising that makes you feel good (like slapping your logo on a billboard without a well crafted call to action and a means of tracking response and ROI). Is it a critical ad to a hardcore marketer's bookshelf? Nah. Is "growth hacking" some revolutionary new way to market your business? Hardly. But I might put "Growth Hacker" on my business card. :) Anyway, I still gave it 4 stars because Holiday writes well, and he's a bright dude, and the stuff would probably rock my world if I were new to the concepts... So, if you're new to marketing, I say check it out. If you're a battle-hardened ad pro, there's likely nothing here you haven't already heard. Either way this is more of a mindset book than a guide to tactical application, so consider that as well. Good luck!

### ⭐⭐⭐⭐⭐ It was concise and had real world examples
*by S***M on December 1, 2023*

"Growth Hacker Marketing" by Ryan Holiday introduces the concept of growth hacking, emphasizing agile, data-driven strategies for rapid business growth. It showcases real-world examples like Dropbox and Airbnb, highlighting innovative marketing techniques. The book advocates for experimentation, scalability, and a customer-centric approach, making it a valuable read for beginners and marketing professionals. However, it provides more of an introductory overview rather than in-depth tactics, offering a conceptual framework for understanding growth hacking principles. Overall, it's a concise, insightful guide for those seeking modern marketing approaches in the digital landscape.

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*Product available on Desertcart Seychelles*
*Store origin: SC*
*Last updated: 2026-08-25*