Lean Technical Communication: Toward Sustainable Program Innovation offers a theoretically and empirically-grounded model for growing and stewarding professional and technical communication programs under diverse conditions. Through case studies of disruptive innovations, this book presents a forward-looking, sustainable vision of program administration that negotiates short-term resource deficits with long-term resilience. It illustrates how to meet many of the newest challenges facing technical communication programs, such as building and maintaining change with limited resources, economic shortfalls, technology deficits, and expanding/reimagining the role of our programs in the 21st century university. Its insights benefit those involved in the development of undergraduate and graduate programs, including majors, service courses, minors, specializations, and certificates.Number of Pages: 155Genre: TechnologySeries Title: ATTW Series in Technical and Professional CommunicationFormat: PaperbackPublisher: Taylor & FrancisAuthor: Meredith A. Johnson & W. Michele Simmons & Patricia SullivanLanguage: EnglishStreet Date: November 16, 2017TCIN: 53010071UPC: 9781138688520Item Number (DPCI): 248-51-8085If the item details above aren’t accurate or complete, we want to know about it. Report incorrect product info.
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