Seventh Generation Concentrated Laundry Detergent, Stain Fighting Formula, Fresh Lavender scent, 40 oz (53 Loads)

I love using all natural laundry detergent because I truly do think that it is more effective than normal laundry detergent. It is super easy to use and super versatile for many clothing material. But most importantly, and I think that a lot of natural derivatives of things are downplayed, but this detergent genuinely smells so good like flowers and genuinely cleans clothes and remove stains.

This is the purest laundry soap I’ve found. I was using a brand that claimed to be hypoallergenic and wondered why my skin was so itchy. This brand is the only one I’ve found that is kind to my sensitive skin. It cleans very well and leaves laundry bright and stain-free. I like the smaller size bottle that fits in the cupboard and isn’t hard to lift or pour. The cap design means I never have sticky leakage running down the side of the bottle. It lasts a long time because it doesn’t take much for each load.

I swear by Seventh Generation and am glad the bottles are made smaller and with a great fragrance. I have very sensitive skin, yet the fragrance doesn't bother me a bit. My clothes are always fresh and clean. I have to use a laundry room so it's important to have a good detergent

It's great, great price, great cleaning power , natural with enzymes, but the fresh smell doesn't stay after the laundry comes out of the dryer...

This is truly the balance I've been looking for. I can't stand detergents that leave an overpowering scent on my clothes. This one leaves a fresh scent, but it feels much higher quality and not headache-y. And I love that the scent is 100% natural.

Love the bigger size! This laundry soap is amazing! Clothes come out so clean without that terrible perfume smell! People tend to think the more smelly stuff they use on their clothes the cleaner they are, wrong! Try soaking them in plan water and see how much stuff comes out of your clothes! Seventh generation uses all natural cleaning products and they still get clean!

When you can’t get funky smells out (like in pillowcases) this product works well. Love it!

Buyer beware: if you are used to purchasing the largest size (90oz), note this is the smallest size (40oz) which - at the price here - is a total ripoff. The formulation however remains probably the best, most-effective option in the market for non-industrial/nature-considered laundry detergents.

Muy buen producto pero me llego 2 semanas despues de la fecha.

Love that it's fragrance free.

I am using this product for the second time it’s a good one

Very good scent

Muy buena calidad