The Big Clean

I really like this mascara, gives nice volume to my lashes. Does wear off a bit but honestly expected with more clean, natural formulas. Thanks!

Very nice washable mascara. It is very messy in the tube, when closed it oozes out and I have to wash it every time I use it. This is the only reason I would give it an average rating.

I was shocked to learn that most makeup have harmful chemicals and then happy to learn about this company. I don’t wear a lot of makeup, so the price didn’t bother me if it worked well and I would only need to buy it 2 times a year at most. It works wonderfully. Super easy to put on, gives me the volume and look I want, and easy to come off too. It’s not as water proof as other brands with the harmful chemicals that make those brands water proof, but I’m ok with that. Will definitely keep buying this brand as long as I can!

I was trying to find another clean mascara to use just to branch out (It’s hard for me because I’ve been using and loving cover girls clean recipe for years). This was a total fail though! The texture of it is so sticky to begin with, then you try to get it on your eyelashes and they don’t do anything for them. They clump together, it flakes off during the day, it dries sticky. Do not waist your money on this product!

I want to like this. But it is very clumpy and thick

The curved wand ensures that you get all your lashes. I love the formula because it's clean and contains no carbon black. It stays on until you're ready for it to come off. I love that I don't have the unwanted undereye smudging. Also, it just takes water for the mascara to come off. The mascara builds long lashes and has great conditioners. I love it!

1st try, 1 coat: Clumpy lashes.2nd try, 2 coats: Wiped the wand to remove excess before applying. Better, but still not the right texture for me.

This mascara is one of the only mascaras that hold a curl for me. Normally my curled eyelashes go completely straight when I apply mascara. This one keeps some lift and smells like roses. It conditions my lashes too.