Wilton Rainbow Nonpareils Food Decorative, 7.5-Ounce

Wilton never disappoints. I use a lot of their products for my cookie business. Colors bright and does not change taste of cookies.

If you’ve ever wanted your baked goods to scream “LOOK AT ME, I’M FABULOUS”—Wilton’s Sparkling Baking Rainbow Sugar is your new best friend. I bought a jar of this sparkly magic for a “simple” batch of cookies, and somehow ended up with a glittering cookie runway show that would make the Great British Bake Off judges weep glittery tears. These sprinkles don’t just sit on your treats—they perform. They catch the light like edible disco balls. Seriously, one cookie sparkled so hard my dog barked at it. Texture-wise, they're chunky in the best way: just enough crunch to give a satisfying bite without chipping a molar. They hold their color beautifully in the oven too—no sad melting or color-bleeding disasters. These sprinkles came to SLAY, not fade. I’ve used them on cupcakes, brownies, pancakes, a questionable donut experiment, and even the rim of a cocktail glass. Judge me if you must, but my cinnamon toast now shimmers with the confidence of a Vegas showgirl. Final thoughts: If you want subtle, keep walking. But if you want your baked goods to dazzle like they’re on the red carpet at a frosting gala—Wilton’s got you covered in sparkling glory.

Exactly as you'd expect 🧁

Plenty of sprinkles for your holiday baking.

I used these on small butter cookies for Easter and they looked pretty, although the granules are larger than I expected and slid off a little too much when I was sprinkling by hand with my pointer finger and thumb. But I used a cookie gun with different shapes so it could have been due to that. In hindsight, I should’ve pressed the excess sugar on top of the cookie dough with my finger before baking (instead of letting it free-fall), if I wanted more sprinkle to cookie ratio lol. In my defense, I usually use those solid colored sugar sprinkles on top of my butter and sugar cookies and the granules are definitely smaller in those compared to these chunkier square ones. I think these will look especially pretty on bigger goods like sugar cookies and cupcakes/cakes but I haven’t done that yet. Overall, they’re super pretty and you get a lot in an 8 oz bottle and the price at the time I got this was good, seemed fair or even less than the store. I do recommend for that extra oomph and color to your baked goods.

So many sprinkles, so perfect. Have as part of a gift along with a cookie making set. Only downside, as expected, is that they are so crunchy and sometimes get stuck in your teeth.

Good colors, my cupcakes with white icing on top and I rolled them in this..for a girls birthday party....for a rainbow effect on top. the colors worked well, adn I'm thinking they'd be good for cookies, too. Heads up....if you are putting them on top of icing from a tub (which is moist) don't do it the night before...the colors would everntually run....I saw that the night of the birthday party on the leftovers...it took a NUMBER of hours for that to happen, so don't worry...that would happen with anything. Good price for the size of the bottle. One bottle got me through topping the icing of the amount of cupcakes you get from 2 boxes of cake mix. I think I left 6 cupcakes without icing, and did all the rest.

This product can make your cake look dazzling