The Mom Test: How to talk to customers & learn if your business is a good idea when everyone is lying to you
Product ID: 249056829
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The Mom Test is a quick, practical guide that will save you time, money, and heartbreak. They say you shouldn''t ask your mom whether your business is a good idea, because s
| Dimensions | 13.97 x 0.79 x 21.59 cm |
| Edition | 1st |
| Isbn 10 | 1492180742 |
| Isbn 13 | 978-1492180746 |
| Item Weight | 182 g |
| Language | English |
| Print Length | 138 pages |
| Publication Date | 10 September 2013 |
| Publisher | Createspace Independent Publishing Platform |
User
Great book
Great book.
User
Interessante
Offre spunti molto utili per ottenere informazioni dalla “voice of customer” e costruire una buona strategia di sviluppo prodotto. Lettura piacevole, poco impegnativa e ricca di esempi pratici. Lo consiglio.
User
Essential reading for anyone with a business or the desire to begin one. Excellent, quick read.
I bought this book as it had been recommended to me over the course of an entrepreneur's course and every single mentor insisted we all read it. They were not kidding - it is full of excellent, practical and valuable insights and information that will fundamentally change how you approach getting to know your customers and building effective and relevant businesses. An excellent and easy, quick read.
User
Go to your user
Must read for everyone who creates something for others
User
Time to really validate your ideas
Simple yet powerfull knowledge, quick read full of practical advice. A must read for anyone involve in digital product/service design.
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