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From a serial entrepreneur who has closed over $100M in sales and founded two eight-figure companies, including one of LinkedInโs Top 50 Startups, comes a no-BS guide to getting everything you want out of your business, relationships, and life. No matter who you are or where you come from, your education, or your network, you can defy the odds to create the life you want and build the business youโve only dreamed about. His journey is all the proof you need. Brandon Bornancin graduated college flat broke. He started a business that was an epic failure. Then he turned it all around โ before he was 30 โ closing over $100 million in sales for Google and IBM and founding two multimillion-dollar companies, the second named โLinkedInโs Top 50 Startups.โ How did he do it? By doing Whatever It Takes . In this no-nonsense guide to success, youโll learn the empowering beliefs and transformative habits needed to achieve all that you want in business and in life. Youโll discover the secrets of wildly successful people โ how they think, what they say, and what they do to make their dreams come true so that you can too! Whatever It Takes offers a transparent and tough-love approach to help you conquer whatโs holding you back from the life youโve always wanted and the business youโve always dreamed about. Bornancin lays it all out to teach you exactly how to: break bad habits and form empowering ones master the tiny behaviors that lead to remarkable results fail forward to get better unlock the single biggest secret to pursuing your passion grasp the upside of Constructive Paranoia leverage the power of The One-Percent Rule bullet-proof your sales Be forewarned, this book will not show you the easy way out - in fact, consider it the complete opposite. This book is your battlefield. Itโs all about dying hard to old ways and going all-in on the future person you want to become. "Wake up and do the work," Bornancin demands. You too can defy the odds to get everything that you want in business and in life if you are willing to do Whatever It Takes.
| Dimensions | 6 x 0.62 x 9 inches |
| Edition | Standard Edition |
| Isbn 10 | 1952569362 |
| Isbn 13 | 978-1952569364 |
| Item Weight | 3.53 ounces |
| Language | English |
| Print Length | 274 pages |
| Publication Date | January 5, 2021 |
| Publisher | Brandon Bornancin |
User
Very Informative Book!!!
I am trying to get more into writing reviews. Although I love to write, I suppose I always found them to be too time consuming! ...and just like the Author Brandon Bornancin says in this book, "You don't want to spend your time on tasks that are not going to take you to where you are trying to go." I decided to make an exception. In any event, WONDERFUL book!!! I do appreciate the author taking the time to share his experiences and wisdom with us!!! I have learned so much from this book! He explains the importance of surrounding yourself with a POSITIVE people/network of people who are just like you (or better)!!! Similar people who are all about success, growth, positivity, and helping others! Successful people who know the game and can open doors for you and take you to higher levels of success!!! (A perfect example is Martha Stewart and Snoop Dogg.) If you stay stagnant with negative ("bottom feeders")people, you will become just like them!!! In short, this book was an eye opener for me. I have been back and forth in this life, NOT GRINDING hard, like I should have (and like the author suggested)...& not finding success. I spent years, depressed, angry, and blaming OTHERS for my poor decisions and lack of success. I know now that I am responsible for my own actions and I must get off my duff, (find a mentor and some positive UPSCALE/successful ppl) and make things happen! (I wish I would have come across this book, when I used to sell insurance, on commission only!!! Perhaps I would have found success with selling?) I would definitely recommend this book to anyone wanting to achieve success in their life, not just with sales but with ANYTHING that you are trying to achieve. Ultimately, we will need to sell ourselves, to get whatever we want in this life...and we must do "Whatever It Takes," to obtain whatever it is that we want!!! Remember, your network = your net worth!!! Awesome book! You will not be disappointed!!!
User
How to Transform The Mind for Success
I thought the book was excellent. It is more of a reminder of what neeeds to be done for those that have grown up with strong work ethics. Those in our country who look for success wants it by trying to not follow the philosophy of hard work and grit. We have somehow become a nation of believers of finding an easier way to the same success. This book is rooted in the age -old truth that to be successful in America is difficult. There is no easy way to success in anything. We as Americans get stuck in between the belief of setteling our minds that hard work is the only solution to success, and having a secondary belief that there is a better way. This books help us to renew our minds and our thinking on what ittakes to be successful.
User
The best book on habits and mindset!
If you want to improve your life, read Whatever It Takes. Awesome book!
User
Good fit for many, not all
I gave this book a four star review; good but not great. If youโre just starting out with self-improvement, this is a very good book for you. If youโre in a slump, you might find this to be a good pick me up. If youโre already on fire or at least pretty warm, you may find this to be a difficult to read through to the end; you might want to find a book that is more focused on something that youโre specifically struggling with (schedule, time blocking, working with people, negotiating, etc.).Thereโs quite a bit of repetition however, there are a handful of good bullet points throughout. This is a very good book for a novice to intermediate individual that is looking to develop a foundational mindset to โgrindโ. Itโs an โoverall pretty easy readโ, so youโll be able to get through it quickly.I did get some value out of this book, which pushed it from a 3 star to 4, and not a 5 as it may be too little for a very high level producer (which kept me from rating it 5 stars). - Adam C
User
Just What a Sales Professional Needs to Read Today
I loved reading Brandon's new book, "Whatever it Takes". As a lifelong sales professional myself, I appreciated reading about how his father's success in professional selling inspired him and how it changed his family's life. Not everyone in B2B sales can use everything Brandon suggests - for example, when I started in sales as a single parent I could not work 14-18 hours a day - "grinding" - which is a classic "bro" sales success suggestion - BUT I CAN remember and do many of the suggestions Brandon makes - like:You are competing with yourselfDevelop Constructive ParanoiaRid yourself of limiting beliefs.I love that Brandon talked through his evolution from giving all at work to customers and employees to finding balance away from the office to be fully present at home.There are literally dozens of valuable ideas in this book - too many to mention. I highly recommend it and suggest it as a book club where sales reps discuss a chapter at a time - sharing the insights and ideas among a team of colleagues would be extremely valuable.Congrats, Brandon on sharing such a helpful message with the sales world.
User
A great start to where you want to go.
The book was perfect for a person beginning his/her path to a new life. It was a brew of his life, his lessons, his winning trait habits, his losing trait habits, and a bunch of punches at our ego. He made this book with such simplicity and repetition. My high school teachers would always want me to find the meaning behind literary devices and I always hated it and found it useless. But in this book i see how those devices helped me expand my little brain. As in this book repetition is used plenty of times, at first i thought it was because of writing space how I use to do. But He was just making sure we got the point he was giving us. The repetition comes from a place of importance and wanting to make clear.
User
This book is the real deal!!
I've always wanted to write a sales motivation book!Now I don't need too!! (You gotta read this)๐ฅ Brandon Bornancin ๐ฅ CEO and Founder of Seamless.AI has truly hit a grand slam home run with . . ."Whatever It Takes" ๐ฅIf you need a bigger vision of yourself, a boost in confidence, or just a swift kick in the pants, this book is for you!I believe that most sales professionals would improve their sales results substantially if they could break through the mental barriers to doing what they ALREADY know how to do!This book will help you! ๐ฐFrom page 141 . . ."Become bulletproof mentally, emotionally, and physically. Ignore the haters, trolls, and criticizers. Go all-in and do whatever it takes to deliver value to your customers, employees, audience, network, and fans."Do you already have a copy?Post your photo . . .
User
Book for an amateur.
A lot of this wasnโt new to me. It reads nicely. Just wanted to be informed with loads of knowledge and direction!! Next time!
User
A tactical guide on turning aspirations and dreams into business reality
Brandon's street smart approach to turning dreams into tangible achievable goals and objectives is a winner. What I really liked about his writing is that the author is talking about what he has done! No theories or tired anecdotes. Real world advice that works in today's business environment. One piece of advice when reading this book: the formula is there and you need to be committed to doing the work Brandon talks about. Worth reading it twice!
User
Whatever it takes - Read, apply, do.
Truly loving the book, such a great way to get your engines revving, jumpstart a year fueled by commitment. If you're looking to elevate your mindset, sales & marketing, and maximize growth - I highly recommend this book.The rocketship that is Seamless.ai is proof of the content within this book. Is just pure gold.Is the journey from the start to the present to his vision of impacting 1 billion people through community, revenue, employees, customers.Is a blueprint for those that aspire for purpose-driven and professional commitment to be the best version of themselves.
User
amazing book that motivates you to greatness
Love this book! Finished it in a few days! Itโs very easy to read, engaging and most importantly, practical. This book is basically a collection of winning habits Brandon practices that took him from nothing to millions. Looking forward to reading his other books.
User
Super charge your business and life
Supercharged business and life. Love this no-BS direct and well written business book.
User
๐ก Learned Something New ๐ก
Brandon Bornancin shares many wonderful tidbits from his personal experience building and growing a successful business to help motivate his reader. You also get to learn fun facts. I did not previously know Thomas Edison had conducted more than 950 experiments before coming up with the lightbulb.
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