Wella Color Touch 4/71 (Medium Brown/Brown Ash) 2oz by Wella

Very natural dye that doesn't irritate the skin or leave hair feeling damaged. Color is nice. Lighter than expected though on my previously bleached ends.

Perfect match for mouse blonde/brown hair. It’s not so clear in the picture but the colour match was pretty much spot on. Better than store semis. A salon quality semi perm in 30mins at home. Have had many compliments already. So easy to do - just mix and wait 20mins. Wash and you’re done.

I made a silly error on my hair and luckily Amazon had this in stock for me to order on prime. I got it next day and my hair is now the right colour. Honestly don’t know what I would do with out prime. Life saver!!

I really was looking for a colour like this as it is a wonderful dark blonde if mixed with 7/1.

I bought this to tone brassiness in bleached blonde highlights. It's quite good at taking the orange out and leaving a nice soft blonde color behind. For something that's purported to be very gentle for your hair, I do find a shed an awful lot of hair after using it but it doesn't appear to damage the rest.Lasting power is not great but it's not intended to be since its a demi. For me, this is something I use between colors to maintain and keep brassiness away and reduce how often I need to go to the salon.If you're using wella, be mindful that the colors typically come out 1 level darker than they are labelled.

I like this product very much

Bloomin vibrant and just the colour I wanted ,long lasting but watch out for bit of bleed on white pillowcases!! Only first few washes.

Used to tone over a light blonde 8/1 Koleston that had gotten brassy with age. Colour arrived quickly, no yellow or brassiness and toned down a shade of blonde as expected too.