Creating a Brand Identity: A Guide for Designers: (Graphic Design Books, LOGO Design, Marketing)

This is a great wee easy to read book that is beautifully put together. It contains lots of great ideas and snippets that can be used in real life. Its an easy read and doesn't dive to deep into things, which is nice. Have came back to this book a few times and is a must in any designers collection.Makes for a great Holiday read.

Extremely accessible and covers a lot of important points in detail. As a creativity and design consultant I think book would be invaluable to any start up. I will be recommending it to my design students and groups I work with in innovation hubs.

I so much enjoy reading this books, it is informative, engaging. Very interesting.. Totally recommend

I've read all through and it has been quite easy to understand and also practical. It is giving you examples and tips in terms of guidelines in your way to create a strong branding briefing.

This book is the perfect branding book! As a graphic design student at university, this book really helped my design work progress. It is an interesting yet easy read and would definitely recommend it!

A book for designers, with two aims;- provide an introduction and history to branding- to arm you with more recent ideas and examples for you to use in real worldIt also looks great inside!

Gripped from page 1. A must-have for any small business owner who wants to understand who their customers are, and where their marketing is going wrong. Breath of fresh-air - inspiring stuff!

Book is great! Seller also.

As a beginner in branding I really enjoyed in this book - it offers a lot of examples with detailed explanation of the most important terms in design and branding. Very helpful!

I think that every designer must have this book. It describes the main processes from branding in a simple way.I like the paper of the pages. Good for take notes.

Tutto bene

Must have book for designers.From start to end you will know all the process of how to handel work?, How to do a computer setup?, Design thinking, Design process.Very good book.One more good book added to collection.

I'm an independant Graphic designer, this book is very complete very interesting and well done.I'm french and even written in english this book is clear and easy to understand.