Major Account Sales Strategy

Can't wait to implement the lessons on my next prospects and customers follow-ups.One of the most insightful readings to have come across so far.

Altamente recomendable.

Life saver, best sales book ever. Highly recommend to enterprise SaaS start-ups that struggle to sell and achieve PMF. Rock on!

The others are SPIN Selling and Miller Heimann Strategic Selling. I am certain that, like the other 2, I will be using this as a reference book throughout my career.I guess that the only qualification is that the focus is high value B to B sales.

Neil Rackham is somewhat of a legend in the Pro Sales community.He not only pioneered many of the techniques that transformed business sales from 'selling' to 'solving'...but, has continued to update his books, to keep up with current buying criteria and issues.As such, I highly recommend this book to any Sales Pro, wanting to up their game. Its all viable, its all 'real', and if properly applied, it will help you sell more, and come away with more referenceable clients.