Purple Cow: Transform Your Business by Being Remarkable
Product ID: 58375872
📈Proven growth strategies
📚Timeless marketing wisdom
🚀Innovation-driven success
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Description
🚀 Be the Purple Cow everyone’s talking about — stand out or fade away!
- TARGET THE RIGHT NICHE - Learn to create products/services irresistible to small, passionate groups for exponential word-of-mouth.
- UNLOCK REMARKABLE GROWTH - Discover why brands like Apple & Starbucks leave competitors behind with breakthrough marketing.
- LEVERAGE SOCIAL INFLUENCE - Harness modern platforms like Instagram to amplify your remarkable ideas and build loyal communities.
- FUEL CONTINUOUS INNOVATION - Adopt a mindset of relentless creativity—fail fast, learn faster, and keep launching your Purple Cows.
- MASTER THE NEW MARKETING PARADIGM - Ditch outdated tactics; embrace the Purple Cow approach that redefines how you captivate your audience.
Purple Cow by Seth Godin is a groundbreaking marketing manifesto urging professionals to create truly remarkable products and services that break through the noise. With proven case studies and a fresh approach to targeting niche audiences, this bestseller redefines success in the digital age by prioritizing innovation, boldness, and social influence over traditional advertising methods.
Specifications
| ASIN | 014101640X |
| Best Sellers Rank | #30,976 in Books ( See Top 100 in Books ) #5 in Product Management #18 in Market Research Business (Books) #101 in Sales & Selling (Books) |
| Customer Reviews | 4.4 4.4 out of 5 stars (3,905) |
| Dimensions | 5.04 x 0.39 x 7.76 inches |
| Edition | First Edition |
| ISBN-10 | 9780141016405 |
| ISBN-13 | 978-0141016405 |
| Item Weight | 4.2 ounces |
| Language | English |
| Print length | 160 pages |
| Publication date | January 27, 2005 |
| Publisher | Penguin |
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