L'Oréal Technique HiColor Reds Permanent Hair Color

This is my 3rd time buying this product & i haven't been disappointed yet. Usually I do an all over red, but I did half red/half blonde this time. It has a beautiful fade, it doesnt fade orange/copper like, it starts with dulling the color before fading to a brownish color with a hint of red. But it lasts awhile, takes a few months to get to that point. Overall, I highly recommend, especially if you're going for a vibrant red. ❤️

I love L’Oreal the brand itself. I have been buying this color for quite a while now from a different retailer and honestly it’s cheaper to buy it here on Amazon and I will continue to do so. The pigment is amazing and it lasts a lot longer than most brands.

Love it so much I had to introduce my sister to the brand

Brilliant hair color. There is a slight odor, but the color comes out vibrant. Easy to mix with L'Oreal 20 volume developer. Highly recommended

Very disappointed. I was expecting a vibrant red color according to the advertising pictures but got a very dark like black cherry red instead that you can only see in certain lighting.

The color is beautiful. It’s just not as bright as I thought it was going to be. I thought it would be a bright red. I used 30v developer.

Me encanta este color

I bought this product probably about 4-5 times, used about 6-8 tubes of it, mixed 3 different reds and it STILL turned out the same exact color every time! It continues to rinse out every time I wet my hair (I waited 2 weeks after my coloring). No matter how long I wait, it still will rinse out. I don't like the look of the red and I'm going to go over it with a dark plum instead. Good luck to all of you lovelies it worked out for, you all look amazing! ❤️

My hair is pretty dark and the colour didn't really pop. You can see slight red-ish highlights at the ends of my hair under certain light but overall it looks black. Maybe if you hair is a bit lighter it will catch better. Nontheless it didn't have the results that it claims to have since it says that it's for dark hair and my hair barelly has any difference after using the product. The box also came in a bad condition but i guess it was because the delivery guy squeezed it through the postbox.

The Color smells very strong and did not Color my medium brown hair to red only the mesh I have highlighted blond get red. So it’s not true what written in the description it’s for dark hair

LOVE IT !! I had very dark hair….I bleached my hair Then I used a developer and mixed in the colour IM SO IN LOVE 🥰

Estaba muy emocionada por probar este producto. Después de 4 años con cabello cobrizo, compré este tinte para obtener un rojo más vivo sin necesidad de decoloración. Usé peróxido de 30 volúmenes y seguí las instrucciones según la caja. Me quedó el pelo súper oscuro y es más como un tono borgoña / cherry que un tono “Red Hot”. La verdad quedé súper decepcionada del tono y que en lugar de levantarme el color me oscureció el pelo. Y eso que chequé muchas reseñas, fotos de referencia y videos pero parece ser que a cada chica le queda de un tono distinto, no sé de qué dependa, pero el color no es nada consistente. Supongo que tiene que ver con la formulación. Ahora voy a tener que extraerme este tinte para volverme a teñir. Recomiendo mejor los tintes regulares o de plano decoloración leve para lograr tonos intensos.

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