Multinational Corporations and the Impact of Public Advocacy on Corporate Strategy: Nestle and the Infant Formula Controversy: 6 (Issues in Business Ethics, 6)

Description

Multinational Corporations and the Impact of Public Advocacy on Corporate Strategy Employs the Nestle case to analyze a number of other issues bearing on business strategy and operations in the national and international arena. This book addresses issues including: the rising phenomenon of social activism and its affect on public opinion and public policy; and the role of religious groups and their impact on corporate strategy.