COLORCHARM Permanent Crème Hair Toner | Free of Animal-Derived Ingredients, Parabens Free & Gluten Free | 2 oz

This is the first time I have tried this one and it worked great! I’ve never had better results with any off the other numbers I’ve tried. I have very damaged pourous hair and usually it turns gray or green with a toner. This one took away all my very light orange and yellow and left me with a nice silvery blonde. I used 10 vol developer and a few drops of the 050 additive and left it on for 30 mins. Wish I took a before and after pic! This will be my new go too!

I'm a 54 yo woman with long, fine, naturally curly 3b hair. I've been coloring it for years with Loreal Cream Permanent 9NN. My roots however, are mostly white. Not grey or silver, but very white, so even a T18 was more color than the root and I'm ready to allow the grow-out to happen. My daughter did a bleach on the mid-shaft down to get the blonde out and put an Olaplex treatment as a layer of protection. We put the toner on using 20 volume and left it a total of 40 minutes covered with a platic bag. This toner is much gentler than the liquid. It barely had a smell. I washed it with purple shampoo starting from the ends first working my way towards the roots, making sure of full saturation using cool water. I let that sit as I showered, not hurrying. After thoroughly rinsing in cool water, I gently worked a curl friendly conditioner through and finished my routine. The color came out absolutely beautiful! It's even and a true polar ice; matching my natural roots better than I could have imagined. We went to the city the next day to shop for my g-sons graduation party and I had a salon appointment for a shape-up. Everywhere we went, we were asked about my hair: whether it was my natural color or which salon I went to. My daughter was beaming as the complements came her way. She only does her and my hair as a hobby-not trained. If you're looking for a toner that's going to be gentle on your hair and come out the color you want, this is a good one. You can't hurry it, but it's worth the ending. My hair is soft and shiny. Someone asks about it everytime I go out. Most importantly, I absolutely love it and see myself going through the trouble of keeping it up.*unpaid/unsolicited review *

Perfect color!!!

First photo is after bleaching. Second is after toning. I am a natural redhead with darker hair, so even after bleaching at home I still have some residual brassiness. I was really happy with the way this toner really neutralized the yellow tones that didn’t lift all the way with the bleach. I would much rather use this toner than try to do another bleach at a later time. After this experience, I’m really interested to try other Wella products.

Great product but too grey for my taste.Easy to use.

My natural haircut is brownish black with hints of red. Charm never disappoints. I used this shade (Polar Ice) over Tones & Textures Luminous Golden Blonde to tone down the gold & add some “ice.” It worked perfectly. Gave overall shimmer.

It's not a pleasant color. I've tried it on multiple shades of blonde and brassy brown hair and bleached hair. Any shade I used it over came out a yucky ash color. A mix of like pure double ash, olive green, grey. Like the color of cigarette ashes mixed with pea soup mixed with paper bag brown. Smells so strong and nasty. Really bad for your hair too. It's harsh. Also doesn't neutralize reddish brassy tones

The toner itself is very effective, but unfortunately, I received a damaged tube, which is why I'm giving it three stars. Although the external packaging and tube appeared to be in excellent condition, when I started squeezing the toner cream out, I noticed that the last half of the cream had a different color, something I had never encountered before. It seems likely that the tube was poorly sealed at the end or may have been stored incorrectly or expired, as I couldn't find an expiration date on the packaging—there were some numbers, but they didn't resemble an expiration date. Despite this, I proceeded to use it because I urgently needed to tone my hair, and I had already begun mixing the cream with the developer. I used a 10% developer and left it on my hair for 30 minutes. The result was amazing on bleached yellow strands; however, it wasn't effective at neutralizing orange undertones.