The Franchisee Handbook: Everything You Need to Know About Buying a Franchise

As a first-time franchisee and business owner, I was looking for a resource that would help me avoid the expensive pitfalls of franchising. The Franchisee Handbook was exactly what I needed! Mark Siebert's expertise shared in this book was my guide through every step of the process of buying a franchise. From questions to ask fellow franchisees to meeting with the franchisor, Mark's experience was invaluable. Mostly importantly, the book brought my attention to an often overlooked clause in franchise agreements. I was able to successfully negotiate that clause with my franchisor, potentially saving me millions of dollars over the course of my agreement! That alone was worth the small price of this book. Mark, I am grateful for your experience and guidance and highly recommend The Franchise Handbook to anyone considering buying a franchise.

This book is extremely informative. It will answer your questions and provide you with thoughts to consider. As someone new to acquiring a franchise, this book is if extremely value. Read it, learn from it, formulate your own questions, and discover.

For us that care about franchising, this is a very helpful tool. There’s no doubt the author has gone through a great deal of experience, and he shares it with us here. I am a franchise consultant in Latin America and I am always learning from Mark’s insightful books. [email protected]

Very detailed and relevant.

very comprehensive overview

One of the best business reads ever! Full of useful advice, suggestions, and tips from years of experience. Also, helps you manage your expectations!