BOLDIFY Hairline Powder - Root Touch Up Hair Color for Gray Coverage - Bald Spot Concealing Hair Powder for Women & Men - 24-Hour Stain-Proof - Light Brown

I use this primarily to cover my gray roots in between salon visits. I ordered the medium brown and it went on well, stayed on all day, and washed out easily. It’s very easy to apply and doesn’t feel greasy or powdery. I really like this product. However, after a few months, I found the color just wasn’t right. I contacted customer service and they responded immediately and honored their color match guarantee. They sent me out the dark brown and this is a much better match for me! This stuff is great, really hides the grey. It blends my roots into my hair for a smooth transition. If you are between shades and debating, I would recommend going with the darker shade. But if you get the wrong shade, they will make it right! Great product, great customer service.

Amazing! Easy to use and great coverage for my grays. A little goes a long way. I immediately wanted to order another one! I got the ash brown and I even used it on my eyebrows!

🎨💁‍♀️ Boldify Scalp Cover (Light Brown) — Great Coverage, Some Annoying Drawbacks I’ve now been using this twice a week for about 3–4 weeks, and a few of my first‑impression assumptions turned out to be wrong. I wanted to give an updated, more accurate review now that I’ve lived with it for a while. The sample packs are still my favorite thing — they make it so easy to find your shade without wasting money. I landed on Light Brown, even though my hair is really a light auburn. The coverage is incredibly dense and opaque, and the sponge applicator works beautifully. But after weeks of use, I’ve learned about a few downsides: it’s itchy after day two or three, it leaves a ring around the shower drain, and the color match looks different on camera than it does in real life. None of these are dealbreakers, but they’re worth knowing. --- 💙 What I Like - Sample packs are amazing — cheap, lots of shades, and perfect for finding your exact match - Very dense, opaque coverage for thinning areas and bald spots - Sponge applicator works great and attaches neatly to the bottom of the container - Best price per ounce compared to Joan Rivers Great Hair Day and Clairol Root Touch Up powder - Easy to blend if you take a little extra time - Great for filling in hairline and part with a natural look (in person) --- 💛 What I Don’t Like - Itchy after day 2–3, just like every other scalp powder I’ve tried - Leaves a residue ring in the shower — not permanent, but annoying to scrub - Color match looks different on camera than in the mirror - Matte finish can contrast with natural hair shine - Tricky near the hairline — takes extra blending to look natural - No real workaround for the itchiness if you already have a sensitive scalp --- ⭐ Summary & Rating Boldify still gives the best coverage I’ve ever used, and the sample packs make shade‑matching easy. But after several weeks, the itchiness, shower residue, and camera color mismatch keep it from being perfect. I’m lowering my rating from 5 stars to 4 stars, but I’m still going to keep using it because the coverage is unbeatable. 4 stars.

Listen, I have used so many root/thinning spot cover ups and this is the best I have found. I am 57 and fight both root coverage and thinning hair! So much fun!!! This is so easy to use and the coverage is amazing. It looks natural and does not "bleed". If you are looking for something that gives you some confidence and makes life easy, I highly recommend giving this a try. For reference, my natural color is medium brown, and this matches great!

This stuff is AMAZING!! I was almost ready to let my hair go grey. I was so sick of my roots showing the day after I got them done. I haven't colored my roots since the middle of November, 2025. This is sooo much better than the other similar products I've tried, It lasts until you wash it out, it doesn't get all over the place, and the colors are natural looking. I really like the sample pack so I can make my own shade. It even works great on eyebrows...mine are all white without it. The only con, and it's totally worth it, is sometimes it colors my tub after I wash my hair but it cleans up easily.

This is a good product…BUT…they are charging way too much for what you are getting. I’ve used concealers for years. Toppik has been my faithful. Looks great but undeniably messy. So when I discovered Boldify’s product I was thrilled mainly with the application process. However, after about five uses the product in the center erodes leaving the perimeter which is nearly impossible to get onto the applicator, rendering it useless. You can use a q-tip or a tooth pick but that breaks it into clumps which is unusable. So the product is already small in amount. About a third is impossible to use. And they are charging double what other similar products are charging. In fact I just received from a different company on Amazon two for $8. Search and you’ll find it. Greed is the only word that comes to mind. They are counting on you being so desperate to hide your thinning that you’ll pay anything. I reject this premise. Their container should be twice the size to justify the price and they need to get back into the lab and figure out how to make all of it usable. Until then I say pass. I’m attaching pics of the product (notice the cup next to it). That is a typical bathroom rinse cup. You’ll see how much product gets left behind. And you’ll see my hair. I’m enclosing it because it’s not as if I require a ton of product. I have most of my hair still but use a concealer to fill in the gaps. I apply it when my hair is mostly dry. I part my hair four different times and apply to the parted areas. If you have significant loss of hair you’d only use this twice before running into the problem I and I imagine every user does.

Ottimo prodotto che copre la ricrescita ed è utile per riempire le sopracciglia.

A défaut d'avoir plein de beaux cheveux, j'ai ce super blush de racines, ca atténue le blanc des cheveux blancs (si on en met pas trop pour que ca reste invisible) et on voit moins mon crane. Je recommande pour cheveux blonds à châtains (teinte marron clair).

Product was good and delivery was fast.

Love this product, does exactly what it says, covers bald spots, adds colour and it’s so easy and quick to use with no mess .

My hair is mostly white, and I use this product to achieve a salt-and-pepper look, where most of my hair appears black while some strands remain white. Traditional hair dyes don't give me this effect; they turn all my hair black and take a lot of time to prepare and apply. This product, on the other hand, is quick and easy to use, and it doesn't leave any stains on my skin. I just apply a small amount in the center of the area and use the brush to spread it evenly. The only downside is that if I scratch my head, I find black residue under my nails, and it also leaves black marks on my pillow. Despite that, I still love it. Thank you!