As I Am Smoothing Gel- Smooths Edges, Controls Frizz & Enhances Shine 8oz

This gel is perfect. No faults and holds my curly hair down and slicks so well. I've been struggling with eco styler gel because I feel they've changed their formula but this is great and I use much less because it’s much thicker. I just wish I could buy a massive tube

A lot of people have said that it doesn't leave a cast but I've found that you need to use quite a lot of product to get a hard cast. I don't think a hard cast is necessary, and would continue using this gel because it's a good quality gel with natural ingredients, smells great and really tames frizz. I have the whole product range and won't try anything else now. I'm very happy.

I bought this to try and improve the look of twists and styles on thick, afro hair. The hold is moderate but softens my hair nicely for brushing and creates a nice, less frizzy look. Natural ingredients too, so no irritation or damage to my hair experienced.

Doesn't really provide hold to afro or more coarse hair. I would say it's more for smoothing braids rather than for laying down hair. Smells nice enough with clear colour but thin consistency

This Gel is great for my hair. The texture is smooth, not too clumpy. It doesn't make your hair hard but still holds It enough. Great price and fast delivery.

I love this product it leaves my hair soft and manageable I even use it in my grand son's hair. I'll recommend 👌 it mot too greasy on leave any type of flakes or white stuff.

I love this product on my afro hair

I am new to the curly girl method and have seen a lot of YouTube videos about the As I Am range. I have fine type 2b/2c curls and this product is probably more suited to type 3 or 4 hair. That said, if I just use a very small amount, it does a good job and it smells lovely, but isn’t overpowering. I don’t use it all the time, perhaps once or twice a month, so this tub will last me ages!

I’m not quite sure I used the product right but as far as I can tell it’s really good. It slicks back the hair without looking oily and it stays in the hair if you want it to. I recommend.

This product was used by a youtuber. I watched her bleach her hair and this is the product that she uses for her scalp and hair, and I thought, I should try it. It is amazing! I have sensitive skin and it calms the burning from bleach and reconditions my hair so it is not dry. The scent is very soft and gentle, and I only use this now.

Acheté afin de réaliser mes dread. Ce gel est parfait ! Il n'emet pas d'odeur désagréable. Les résidu sont trèèèèès minime et surtout il n'abime pas le cheveux, tout en faisant une coupe très naturel sans cet effet " gel " que les autres font. Je recommande !

È denso, quindi con poco prodotto e un po’ d’acqua va bene, fa bene la sua funzione!

I use it for a while now , perfect for my hair, helps keep my curls defined