Clairol ColorStrong Permanent Zero Ammonia Hair Dye, 3.0 Darkest Brown - La Habana Hair Color, Pack of 1

Cane early! Was very easy to put on. No ammonia!! Really nice color. It’s a little darker, than I imagined, but that in now way changes how much I love the color. As a natural redhead, our color fades. So, finding a good color is always a plus! Definitely ordering more!

It is permanent, i previously used a temp. color. Do not leave on too long as it darkens quickly and stays that way. I think I will go back to temp. Color.

am very satisfied with this hair dye. The color turned out vibrant, even, and shiny from the first application. It covers gray hair perfectly and does not leave stains or patchy areas. The creamy texture makes it very easy to apply without dripping.

Very pleasantly surprised. Color came out exactly as shown. Applied like most hair dyes, smell not too strong, but the color! It's just about impossible to find a dark blonde that isn't light brown, drab or too light. My new favorite hair color! Hope they don't discontinue. Update after 10 washings still great color no fading!

DO NOT BUY! Left my hair awful- splotchy and too dark. I had to spend $150 at a salon to get my hair fixed. I’ve been coloring my hair at home for 10+ years and follow the instructions. This was BAD mixture.

It ended up more of a brown color than i would normally use, but after it faded a little it did tone down the orangey color i did have to a nice natural red. Overall a very nice color, but the entire process freaked me out. It does not look like it's going to actually color your hair until you go to rinse it out. Also? Very little dye actually came out of my hair during the rinsing process. I don't know if it's supposed to do that or if i didn't do something right, but it definitely felt weird only taking a 5-10 minute shower after instead of a 20-30 dye rinsing experience.

I absolutely love that there’s no ammonia in this product! It is easy to use and the instructions are quite clear. The hair dye did cover my stubborn grays. Having said that, the medium golden brown is waaay too dark and bordering on a very dark brown I have been coloring my hair at home for over 10 years and it’s always tricky getting just the right color to match what my normal hair color was before the gray started taking over. I am not knowledgeable enough to know how hair dye color affects different hair colors, so perhaps this came out really dark on me, but wouldn’t on someone else … I just don’t know. But it was too dark. Only 1 star off for that because this is a good product, just not the right color for me.

I bought Clairol ColorStrong Permanent Zero Ammonia Hair Dye, 8.0 Medium Blonde, thinking I was being smart and saving money. Spoiler alert: I was not. I started with 10-level light blonde highlights, natural, dirty blonde hair, and about 20% gray coverage. What I ended up with is RED hair. Everywhere. Red. Not blonde. Not even close. Just a full-on fuzzy strawberry situation. I chose this dye specifically because it claimed to be zero ammonia and “less damaging.” Lies. Even without ammonia, it fried my hair. My hair feels dry, rough, and damaged, and I’m pretty sure I now need to cut off at least 5 inches to recover. Yes, I tried to save money by spending $12 instead of $120 at the salon, and I deeply regret it. This was not a “gentle” or “color-true” experience. It didn’t lift properly, didn’t tone correctly, and completely ignored the word blonde on the box. If you’re looking for medium blonde, skip this. If you’ve ever wondered what it’s like to look like a fuzzy strawberry, then congratulations—this dye delivers. Lesson learned. Back to the salon. 💇‍♀️🍓

I have used a myriad of hair colors, even from Wella, but this Color Strong is amazing. It provided the exact color I was looking for, was easy to apply, and really lasts without fading. I have reordered. (I must say that the price on Amazon is higher than that in pharmacies).

Good colour. Awful perfume . At least offer a scent free option.

For the first ever I am using the final step (condition part) and its amazing It covers my greys and my hair look so healthy

INITIALLY it provided good coverage, then it fades away by 3-4 weeks, even if you don't shampoo daily - as with other hair colouring

Hard to believe this is 'box color,' as my results were outstanding. Best I've ever used.